Your One-Stop-Shop
For Certified Clean Men's Hygiene



Built Clean. Backed by Results.
What Makes Us Different
Certified Clean. Zero B.S.
Certified Clean. Zero B.S.
We don’t just say our products are clean—we prove it.
Every formula is EWG Verified and rated Excellent on Yuka, so you know it’s safe and transparent. That means no hormone disruptors, no hidden toxins, and no sketchy “fragrance” loopholes. Just personal care you can actually trust.
Premium Ingredients. Real Results
Premium Ingredients. Real Results
We use ingredients that go beyond clean—they perform.
Every formula is packed with proven ingredients like jojoba oil, aloe vera, and niacinamide—each selected to support healthier skin, stronger hair, and better overall health. No fillers, no fluff. Just what works, and what your body deserves.
No Fragrance. No Greenwashing
No Fragrance. No Greenwashing
We don’t hide behind “fragrance.”
That word is often a loophole for harmful chemicals—and we don’t use it. Our scented products are made with pure essential oils only. And our unscented line? Truly fragrance-free. No shortcuts. No hidden ingredients. Just full transparency, the way it should be.
Results Guaranteed
Results Guaranteed
If you don’t see or feel a difference, it’s on us.
Our 60-day guarantee is simple: try the products and notice healthier skin, stronger hair, and a fresher, cleaner feel—without the harsh chemicals. If you don’t feel the difference, send them back. No hassle. No fine print. We’re here to raise the standard, not waste your time.
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Clean, high-performance essentials for healthier skin, hair, and hygiene.

Kramer LaPlante - Founder
"Toxic exposure is everywhere—what we eat, breathe, and put on our skin. Most products add to the burden. We make clean, high-performance formulas that support your health daily."